--- title: Facile Studios Blog | storytelling description: storytelling | --- [![Facile](https://www.facilestudios.com/hubfs/FacileCoded/images/logo_facile.jpg)](https://www.facilestudios.com/new/index) - [home](https://www.facilestudios.com/new/index) - [about](https://www.facilestudios.com/about) - [approach](https://www.facilestudios.com/approach) - [our work](https://www.facilestudios.com/ourwork) - [industries](https://www.facilestudios.com/industries) - [blog](https://www.facilestudios.com/blog) - [contact](https://www.facilestudios.com/contact) ## blog ## [Storytelling With Case Studies in Field Service Marketing](https://www.facilestudios.com/blog/storytelling-with-case-studies-in-field-service-marketing) Author: [Ted Bauer](https://www.facilestudios.com/blog/author/ted-bauer) - [Tweet](https://twitter.com/share) [![](https://www.facilestudios.com/hubfs/Storytelling-with-case-studies.png)](https://www.facilestudios.com/blog/storytelling-with-case-studies-in-field-service-marketing) Date: 12/1/16 3:19 PM The first thing we're going to do in this post to try and showcase the value of business storytelling. Sometimes people who run companies will think of “storytelling” as “something that marketing does,” instead of seeing the value of it. What if the value is truly there, though?   In [a Wharton interview, Carmine Gallo,](http://knowledge.wharton.upenn.edu/article/how-storytelling-can-move-a-business/) author of a book called [*The Storyteller's Secret*](http://www.amazon.com/Storytellers-Secret-Speakers-Business-Legends/dp/1250071550/ref=sr_1_1?ie=UTF8&qid=1459525367&sr=8-1&keywords=storyteller%27s+secret), shares the value of storytelling:   *“Vinod Khosla, billionaire venture capitalist here in Silicon Valley, where I live, tells me that the biggest problem he sees is that people are fact-telling when they pitch him. They’re giving facts and information and he says, “that’s not enough, Carmine. They have to do storytelling.”* [Read More >](https://www.facilestudios.com/blog/storytelling-with-case-studies-in-field-service-marketing) [All posts](https://www.facilestudios.com/blog/all) ## Recent Entries [Storytelling With Case Studies in Field Service Marketing](https://www.facilestudios.com/blog/storytelling-with-case-studies-in-field-service-marketing) [Why You Should Outsource Case Studies](https://www.facilestudios.com/blog/why-you-should-outsource-case-studies) [The Importance of Case Studies in Field Service Marketing](https://www.facilestudios.com/blog/the-importance-of-case-studies-in-field-service-marketing) **Facile Studios** We're a digital marketing agency that specializes in inbound services, web design, content marketing, and brand development. Our goal is to help simplify your marketing and sales strategy while driving real results. - [home](https://www.facilestudios.com/new/index) - [about](https://www.facilestudios.com/about) - [approach](https://www.facilestudios.com/approach) - [our work](https://www.facilestudios.com/ourwork) - industry - [blog](https://www.facilestudios.com/blog) - [Contact Us](https://www.facilestudios.com/contact) - - - - -